How To Structure Your LinkedIn Profile

LinkedIn is one of the powerful networking platforms of the modern century. It represents a person/student’s academic and professional history and experience. It need not be said that LinkedIn is a very important platform for job and employee hunting. But many people don’t seem to use the LinkedIn platform to the fullest to get their desired results. It is not that hard to set up a LinkedIn profile but it needs some work to establish a proper professional structure.

Now, we can move to the part where we structure a LinkedIn profile, actually a high-quality, recruiter impressing kind.

  1. Professional Profile Picture
  2. Concise but precise introduction and summary
  3. Describing accomplishments both professional and personal
  4. Building a community
  5. Reachability


  1. Professional Profile Picture

   LinkedIn is essentially a business networking platform where people get connected from different walks of life. The first impression of a profile includes the profile picture. Hence, it shouldn’t be your last photo on a beach or a cool selfie. It should be a professional photo, essentially having qualities like having good quality, recently taken, and a business casual side of attire. The clothing aspect is dependent on the industry you are working in or the level of formality required.

LinkedIn Profile Picture


  1. Concise but precise introduction and summary

    Suppose someone wants to connect to you, but they don’t get a clear idea about who you are and what you do, that can be a very bad first impression. So, going on the Edit Button section on profile; one can write their name, address, small bio, experience, and other things. This section of a LinkedIn profile is very important and some time and thoughts ought to be given. Your connection will then get to know you better.

  1. Describing accomplishments both professional and personal

    Now that you have set up your introduction and profile summary, this is the time for flaunting your achievements and education levels. This includes the university you’re going to / went to, your job history, your skills, and badges. For example: If you’re a sophomore student having some skills in note-taking apps such as Notion, you can write your education level as College Name/ Sophomore year and list Notion handling as a skill on the skills section.


  1. Building a community

    Now that we’ve built a profile, it is incomplete without connections with people. It can be with people you admire, people you’ve worked with/ are working with or people you aspire to work with. This part of the profile shows where you land in searches and how people perceive you like a profile. This is very subjective and there is not a fixed blueprint to what to follow.

  1. Reachability

   The final piece of the puzzle includes the online presence of your LinkedIn profile. One of the ways is to set a custom URL for your LinkedIn profile. Rather than some random gibberish, you can set your URL to . It will surely help you embed your profile in your resume/ CV and look a tad bit professional.

[Also Read: What To Include In Your CV]



   If I was to build a LinkedIn profile from scratch, I would consider the following factors:

  • Urgency: When does it need to get completed?
  • Persona: Who is it for? A student, professional employee? A retiree?
  • Purpose: What is the major goal? Get jobs, provide jobs, increase network size?

  Now, I would follow these steps to create a LinkedIn profile from scratch.

  1. List your accomplishments, skills, experience, education, and interests and compile them in a note-taking application/ paper

You can write all your information, essentially a bio-data in a document or just handwrite it. This step of building a profile heavily relies on your CV/ Resume where you have a basic idea of who you are and what you can do and have done. Also, adding other elements of your professional and personal experiences will enrich your LinkedIn profile.

  1. Perform brainstorming on profile titles and introduction as to how people perceive us

You can talk with a friend, a mentor, professor, or a family member about how you appear as a person in finding strong points. Then, you can write it and make it as precise as possible on the profile.

  1. Sign up to LinkedIn

You can then join LinkedIn using your email address. It is a very simple process and guides new users along the way to set up the profile. The instructions are in layman’s terms and are not time-consuming.

  1. Set up the profile picture and profile information tiles

Then, you have to insert a professional picture of yourself on the profile. And add your details in the introduction and summary tiles. In this step, you have to be as clear-cut as possible. Mention details about who you are and which avenues you like.

  1. Describe academic and other accomplishments

Now, write where you have studied, where you have worked and experience gained. This can give recruiters or employees have a clear idea on the head about what sector you’re involved in and how your connection can be valuable.

  1. List your skills and achievements

Show your work and achievements. Mention that summer internship you did in 2019 or that Rotaract volunteering experience or that Photoshop course you completed.

  1. Connect with people you find inspiring and uplifting

Now, explore people on LinkedIn and find people and organizations of your interest. Connect with them, cold text them, and learn about what it takes to reach and increase your network.

  1. Do all of this process with a mentor or a friend

You can take the help of your mentor or even a friend who has already set up a LinkedIn page to show how things work around here. This will make the process less stressful and efficient. When there is someone, you can always rely on, you don’t find it hard to do mistakes. And the more mistakes you do, you can learn from them.

If you follow all the given steps, your profile will look professional and will also attract recruiters. 

Also read: How to excel in an interview

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